Letters from the Editor: On the good in judging books by their covers, sharing lit with coworkers, and more
Why you should start thinking about your book’s cover while writing the first draft
Alright, I’ll say it: the phrase “don’t judge a book by its cover” is...mostly wrong.
When people drop this line it’s usually in reference to a person rather than an actual cover of a book, but let’s take this literally for a second — why shouldn’t we judge a book by its cover? A cover can tell readers so much about a book before they even crack it open.
So why not think about your own cover sooner rather than later?
Covers, when given the right treatment, are a launchpad for examining what’s popular and relevant in your genre, as well as for learning about your audience, and you can use what you learn from that exploration to prepare your book for the best reception possible.
Click below and read on for an exercise to get those marketing/design juices flowing and advice on how you can get rid of concerns about your book's selling power, because there's no time to worry when you've got a book to write.